Fragrance is a very personal purchase made even more complicated with the endless jargon, including 'eau de parfum' and 'cologne'. To decipher the difference between the many terms and levelsof longevity, Bazaar caught up with Master Perfumer Roja Dove.
“This is the most concentrated form, with between 20 and 40 per cent oils (‘jus’) included, and the scent will last the longest on skin. Apply to the collarbone area for the best results.”
Eau de parfum
“These typically have between seven to 14 per cent jus. Up to 30 per cent of the composition is made from base and deep base notes, so it has lasting qualities, however some 70 per cent of the scent will have disappeared by the afternoon.”
Eau de toilette
“The best way to translate the sentiment of eau de toilette is ‘refreshing water’. The formulas contain just three to eight per cent jus and the scent will fade within four hours.”
“Most colognes are based upon an elaborate medley of hesperidic notes rather than deep base notes. There is just two to four per cent jus, which makes the scent more fleeting and uplifting.’
Via Harper’s Bazaar UK