2016 In Beauty: The Colours, Products And Trends That Have Shaped The Year

The Trends, 2016, Beauty, Beauty Bazaar, Make-Up, Cosmetics
From boxer braids to blue eye shadow and everything in-between...

2016 has been a strong year for beauty. We've seen the resurgence of tricky 90s trends (blue eye shadow, we're talking about you) and welcomed some new game-changing A-list brands (who'd have guessed the world would be going crazy for Kylie's lip kits this time last year?), while simultaneously going back to basics with a focus on Korean skincare and bare-faced beauty.

Here's our edit of the most notable trends of 2016.

Korean skincare

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This year has seen a huge rise in the popularity of Korean skincare, which focuses on the importance of looking after your skin and body rather than on highly-pigmented cosmetics. From the popularity of sheet masks and double cleansing to achieving naturally flushed cheeks and dewy skin, Korean beauty brands have dominated the UK beauty market this year, tripling the time we spend on our skincare routines and prettifying our make-up collection with pastel-coloured packaging and panda branding. 

Dewy Skin

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Fresh-faced models with glistening, healthy complexions dominated the catwalks throughout 2016 setting the tone for celebrity red carpet and street style beauty looks. 2015's obsession with contouring made way for a focus on highlighting and the importance of a good skincare routine.

Berry Lips

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The 'it' lipstick colour for 2016 was definitely berry red. Typically worn with paired-down make-up to a dressy event or as part of a more dramatic, gothic look, the shade was seen on the lips of every star - but particularly championed by Suicide Squad members Cara Delevingne and Margot Robbie. 

Ab cracks

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First there was the 'thigh gap', which celebrated women whose legs don't touch at the top, then came the 'bikini bridge', which referred to the gap between your bikini bottoms and stomach when lying down. Next was the 'collarbone challenge', which saw women carefully balancing coins on their neck, and finally this summer came the controversial 'ab crack' trend. As seen on Emily Ratajkowski, Stella Maxwell and Bella Hadid, it is typified by the line running down the middle of the abdominals but, for obvious reasons, attempting to recreate the look can be dangerous.

Floral faces

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The Preen by Thornton Bregazzi SS17 show was all anyone could talk about come London Fashion Week 2016, thanks to the organic and natural flowers which were pasted onto the models' faces. They were consequently spotted on every street style list worth noting.

Debut fragrances

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2016 was a big year for renowned fashion and beauty moguls making their mark on the fragrance industry with both the Alexander McQueen Parfum and Charlotte Tilbury's debut perfume, 'Scent of A Dream' making particular waves this year.

Platinum blonde

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Everyone from Taylor Swift and Kirsten Stewart to Kylie Jenner and Bella Hadid tried out the bleach-blonde look during the summer of 2016. While Kirsten was the star to stick with the shade the longest - unlike others who tried out the statement look for magazine covers and special occasions - all of them made headlines for adopting the hue.

Hair jewellery

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One of the biggest hair trends to emerge for 2016 was spotted on the Rodarte, Alexander McQueen and Peter Pilotto catwalks; hair jewellery. Try it yourself with these embellished accessories and take inspiration from the red carpet on whether to go subtle or all out.

Celebrity Brands

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2016 also saw both Victoria Beckham and Kylie Jenner follow in Rosie Huntington-Whiteley's footsteps and launch their own beauty brands. Kylie Jenner's beauty offering proved a force to be reckoned with when her now famous lip kits caused the internet to quite literally break, while Victoria Beckham teamed up with Estée Lauder  to create her own hit eponymous collection.

The wob'

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Emma Stone, Rachel McAdams, Jennifer Lawrence and Lily Collins all tried out the chic and seemingly effortless hair style this year - the wavy bob - making it one of the most popular of the year.

Glitter galore

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Glitter is no longer bound to a teenager's make-up bag after it was featured on the Fendi, Burberry and Giambattista Valli catwalks. The iridescent product has been the focus of many 2016 trends - from glitter roots and tears to lips and brows. The fun and festive look can really be scattered anywhere.

Black lipstick

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Both Marc Jacobs and Rihanna's Fenty x Puma catwalk shows dared to feature gothic black lipstick, which resulted in the dark hue being added to multiple beauty brand ranges from Marc Jacobs, MAC, 3INA and Illamasqua. But would you dare to wear this shade?


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The Trends, 2016, Beauty, Beauty Bazaar, Make-Up, Cosmetics