As long-standing leaders in luxury beauty, Chanel products are as coveted as ever. While we go weak at the knees for seasonal collections crafted by their global creative make-up and colour director Lucia Pica, it’s also the classic products that consistently sell out.
While Chanel couldn’t disclose the order of popularity, they did confirm that these are their 10 best-selling beauty buys of the year so far. Here they are, in the latest of our #BeautyBestSellers series, where we explain why they’re so popular.
No5 Eau de Parfum:
Chanel No5 needs no introduction, but allow us to recall that this iconic product was Coco Chanel’s debut fragrance creation, birthed in 1922. Fast-forward to 2018 and the Eau de Parfum remains in the brand’s top 10 best-sellers list - not surprising considering it’s The Perfume Shop’s best-selling scent for its entire quarter of a century existence. It will never date. Dhs535 for 100ml
Le Vernis in Rouge Noir:
Another legendary beauty product we’re not surprised still makes the top 10: Le Vernis in Rouge Noir, Chanel’s signature shade of nail polish. Born backstage in 1994, it was instantly adopted by the A-list (Uma Thurman wore it in Pulp Fiction as did Madonna in her Take a Bow video later that year). The glossy near-black red which flatters all skin tones has since become a universal symbol of chic.
Rouge Allure in Pirate:
Chanel’s classic red lipstick is thought of by many as the perfect red. Not too bright, the blue-red tones flatter tanned skin tones a treat, with a satin formula as luxe-feeling as the packaging.
Soleil Tan de Chanel Bronze Universel:
It’s no surprise this is hard to keep on the shelves right now, given that the cream-gel bronzer gives your skin a natural sun-bathed look, alone or under foundation. A huge hit with the YouTube community, there’s countless tutorials on how to best apply the product, for various skin tones and to get multiple effects using it.
Palette Essentielle in Beige Clair, Beige Intense and Beige Medium:
This all-in-one complexion palette, the centrepiece of Chanel’s autumn/winter 2017 beauty collection, lived up to the hype. Comprising of a concealer, highlighter and blush/lip colour, it comes in six shade versions.
Le Volume Revolution Mascara
Interestingly, Chanel’s newest mascara, Le Volume Revolution, has overtaken Le Volume De Chanel (an industry favourite) as a best-seller. Customers can’t get enough of the innovative 3D-printed wand – the first of its kind to market. The beauty is in the techy arrangement of the bristles which ensure a uniformed distribution of the volumising formula. A full fringe of fluttery lashes, sans clumps, awaits.
Coco Mademoiselle Eau de Parfum Intense
A new take on another classic; the Eau de Parfum Intense version of Coco Mademoiselle is an amplified facet of the oriental floral fragrance. With a campaign fronted by Keira Knightley, it’s described as “the essence of a free and captivating woman”. Powerfully chic.
Dhs545 for 100ml
Les Beiges Healthy Glow Gel Cushion Foundation:
This is the foundation for that effortless ‘no make-up’ make-up complexion, central to French girl cool. More a hydrating tint than a base, it gives the celebrated Les Beiges glow, with buildable coverage. Ultra-lightweight and packing SPF25, it’s a perfect summer staple.
Hydra Beauty Micro Serum:
Meet Chanel’s best-selling serum, a hydrating formula with a non-sticky gel texture. It promises to not only hydrate the skin but deliver visible plumpness and grant a glow. Plus, shallowly, it gives good #shelfie appeal.
Dhs445 for 30ml.
Les 4 Ombres in Candeur Et Expérience
From make-up artist Lucia Pica’s first collection for Chanel two years ago, the Les 4 Ombres eyeshadow quad in Candeur Et Expérience has remained a top seller. Why? It embodies the ongoing eye make-up trend for warm browns and rusty reds, while simultaneously making it surprisingly wearable.