With Paris Fashion week upon us, luxury French fashion label Céline has finally decided to launch their own Instagram page. Set to showcase their A/W17 collection on March 5, the frow will now be able to officially tag the brand and see the latest campaigns and news they have to share with the world on their fashion filled feeds.
Having posted their first image under 24 hours ago, they have already garnered almost 50k followers, showing this is a move their fans have been waiting for. Since the first post they have also started filling their feed with various images of shoes from their S/S17 collection and minimalist inspirational shots, which is so synonymous with Céline’s ethos.
Stepping into the age of social media which creative director Phoebe Philo previously told The Wall Street Journal the brand wouldn’t do because it, “gives more value to what we do” Céline also announced plans to finally launch an e-commerce site by the end of the year. With these big plans unfolding, their first photo captioned, “One Step. #Celine” appears to be a lot more than just a philosophical statement.