It appears that the whole fashion industry is weighing in on the ‘supermodel’ debate and if the latest faces which are taking the world by storm, can be associated with iconic models of the past. From Gigi to Kendall and Bella to Hayley, this new wave of models have not only dominated on the runways but social media too. So when two former supermodels criticised the girls with Janice Dickinson saying that both Gigi and Kendall ‘art not true supermodels’ alongside Rebecca Romijin and Stephanie Seymour, who even went as far as to call them ‘b*tches of the moment’, the industry quickly divided.
Luckily for the girls, there were many that agreed that they should be considered supermodels. From our February cover star Coco Rocha who said, “These girls are in everyone’s phone, they’re in every single tabloid with what they’re eating, wearing, doing. That’s exactly what it was like with the original supermodels. I personally know that these girls work really hard, maybe even harder because there’s so much negativity towards them so they have to prove they deserve it. Kendall was modelling for many years before she got her break.”
Just like Rocha, Miranda Kerr has also stepped in speaking to Popsugar in a recent interview. “They’re doing so well. It’s great to see them out there and being so versatile. What I love is being able to do commercials and then editorials. I feel like there is so much more of that these days,” said Miranda, explaining further that, “Back in the day, it was either you're an editorial model or a commercial model. There was less crossover and it’s nice to see that now. I encourage that because it doesn’t feel good to ever be pigeonholed. It’s good to do commercial and editorial because it shows a lot of versatility."
On the other side of the industry, fashion legend Grace Coddington has stated that the girls, “…have the personality and the beauty that would probably have made them as important as they are anyway, without the added importance of Instagram.” With designer Marc Jacobs choosing to post an image of Kendall with the caption ‘supermodel’ underneath confirming his opinion on the subject. So as times change and the industry adapts so does the supermodel and what that word actually stands for. So we’ll just leave it to Tyra Banks to finish off this debate, in true Tyra style, “I’ve had enough pain from my modelling years in the past and seeing my sisters in conflict today brings back those gut-wrenching memories. So, let’s band together and unite. Please end the fight."
KENDALL, Supermodel I will always remember the first time I met Kendall during castings for our Fall 2014 fashion show. Katie Grand invited her to come by the studio for a brief introduction before she was photographed for the model boards. At the time, I knew very little about Kendall… As history now has it, her very first fashion show was for Marc Jacobs Fall 2014. Kendall has since been a part of every show along with being featured in our Spring ’15 ad campaign (also shot by David Sims). It goes without saying that Kendall has gone on to establish an incredible career for herself and every bit of it is a testament to her hard work, passion and desire. During castings for Fall ’16, due to the enormous height of the boots we designed, we had to make certain that each girl was able to walk (and walk safely). Kendall slid those boots on and walked around the studio as if she was in a pair of running shoes: statuesque, confident and just as enthusiastic and excited to be doing the show as if it was her first one. For me, it is the ability of a model to effortlessly transform into a look and character that makes her so appealing and inspiring. Photographed by David Sims for our Fall ’16 ad as a Goth Goddess is the sweet, kind and ultimate professional, Kendall Jenner.