Under the creative direction of its artistic director Kim Jones, Louis Vuitton’s autumn/winter 2017 runway show sent fashion fanatics into overdrive as it alluded to the possibility of an exclusive collaboration with Supreme. And after six months of waiting with baited breath, fans of the brands can now get their hands on some of these skate-inspired clothes at eight pop-up shops around the world, including London, Sydney, Miami, Los Angeles, Paris, Beijing, Seoul and Tokyo.
The highly anticipated collection features an array of clothing, including leather jackets, t-shirts, hoodies, pyjamas, jeans, and a slew of accessories, such as sunglasses, belts, gloves and baseball hats, all clad in Vuitton’s signature monogram and Supreme’s bold red colourway. Prices start at around Dhs1,160 for items such as bandanas and key chains, and go up to Dhs14,500 for bags. And if you missed out on the sartorial wars, key pieces are being resold on retail sites like e-Bay at a hefty mark-up.
Shoppers reportedly camped out overnight to be the first to get their hands on the coveted clothes. Tokyo saw around 7,500 fans lining up outside the pop-up store, whilst a reported 600 customers decended on the retail space in London. Access was strictly limited with each customer allocated only 15 minutes each in the shop, and only allowed to purchase up to six items.
#LVxSupreme The Louis Vuitton pop up stores featuring the Supreme collaboration are now open in Sydney, Seoul, Tokyo, Beijing, Paris, and London. Visit louisvuitton.com for more information. PARIS 10 rue Boucher 75001 LONDON 180 Strand WC2R 1EA SYDNEY 95 Roscoe Street Bondi Beach TOKYO C-1, 5-3-18 Minami-Aoyama, Minato-ku BEIJING 北京 798 SEOUL 454, Apgujeong-ro Gangnam-gu
Founded in 1994 by James Jebbia as a skate shop in New York, Supreme has become one of the most influential labels to have recently emerged in the fashion industry. The cult label, who boasts a celebrity clientele of Kate Moss and Cruz Beckham, has never staged a fashion show or entertained print advertising, and relies solely on the use of social media and word-of-mouth hype about their limited edition collaborations and collections.