2017 is officially the comeback year of Katy Perry. After a somewhat controversial Grammy's appearance earlier this month where she performed her new song, 'Chained to the Rhythm,' and debuted bright blonde locks, the singer has revealed she is launching a fresh collaboration with long-time cosmetic partner CoverGirl inspired by all things oceanic.
In true KP style, the product names of her second Katy Kat for CoverGirl line, which will consist of eye and lip products, have fun feline references like Purrmaid and Whispurr with the packaging and finish taking inspiration from the pearlescent shades of spring/summer 2017, confessing to PopSugar, "You'll make Ariel jealous, and look better than a shimmering Easter basket when you're done."
This isn't the 32-year-old's only new launch of the year. She has also released a line of shoes under her brand Katy Perry Collection, consisting of kitsch, quirky designs, (we wouldn't expect anything less), like scratch-and-sniff jelly shoes, platforms with seashell inserts and high heels propped up with a fake cigar. Explaining her philosophy behind the new launch she told Footwear News: "You are what you wear, right? It's one of those things where I really love the line and I'm excited by it. It's not like you'll never see me in a pair of Adidas slides ever again." We can't wait to see what she brings out next.