Hollywood actress Kate Hudson has teamed up with Michael Kors for the second year running to help promote the designer's Watch Hunger Stop program. Now in its fourth year, the initiative works with the United Nations World Food Programme (WFP) to deliver meals to vulnerable children all over the world. So far, over 13 million have been delivered to those most in need.
On her involvement in the project, Kate said, "I’m honoured to continue my collaboration with Michael on this important cause. We are all responsible for making sure the world’s children grow up healthy, happy, strong and educated and that all begins with eradicating hunger.”
This year, those wishing to contribute to the worthy cause will be able to do so in a number of ways. Michael has designed a limited edition activity tracker, compatible for both iPhone and android, and for every piece sold, 100 meals will be donated to WFP. Additionally, the same number of meals will be donated for every purchase of a Watch Hunger Stop watch, each featuring a map of the world on its face and available for men and women.
For the more social media-minded among you, simply snap a shot of yourself wearing one of the dedicated slogan t-shirts (which will be handed out for free at Michael Kors stores between October 15 and 16) and use the hashtag #WatchHungerStop and 25 meals will be donated.
"Hunger is a complicated problem, but the simple truth is that if we work together, we can solve it,” says Michael. “Watch Hunger Stop supports WFP’s school meals program, improving the lives of the world’s most vulnerable children. It’s a cause that should matter to everyone because in the end, we’re all part of the same community.”
For more information on how you can get involved, or to donate, click here.