Update: On Thursday evening, Kylie Jenner dropped her newest collection on KylieJennerShop.com - a camouflage collection of bikinis, sweatpants, crops and more. And whilst a lot of the collection has already sold out (as per usual with whatever the young entrepreneur launches on the site), the drop has been mired in controversy with an NYC-based brand accusing Kylie of ripping off their designs.
After the collection was released, PluggedNYC's CEO Tizita Balemlay took to social media to call out the youngest Jenner for ordering pieces from her label (which Rihanna has worn in the past) and then allegedly stealing her designs. And just in case that wasn't enough to convince people, Balemlay also posted screenshots of messages between herself and Kylie's team asking for the pieces, as well as custom items.
Kylie is yet to respond to the accusations, but this is the second time in two weeks a member of the Kardashian/Jenner clan has been accused of stealing designs. Earlier this month, Kylie's older half-sister Khloe Kardashian and her denim label Good American were put on blast by Destiney Bleu of DBleuDazzled on social media in eerily similar circumstances whereby Destiney wrote that Khloe had ordered pieces from her brand ahead of releasing similar items for GA.
Watch this space.
Original article (08/06): From lip kits to branded merch and just about everything in between, almost everything that reaches KylieJennerShop.com sells out within minutes, and Kylie's newest apparel collection is shaping up to follow suit.
The 19-year-old reality-star-turned-entrepreneur teased her newest collection on Instagram overnight, and via a huge billboard in Los Angeles. The "camo collection" as Kylie referred to it looks set to feature bikinis, hats, crops and leggings in a variety of coloured camouflage. The star urged fans to "check out KylieJennerShop.com to see the countdown" ahead of the collection launching US morning-time today.
It's been a big month for Kylie, with the re-release of her collaboration with Khloe hitting the site just this week and last week she released an all new nude colour Lip Kit which her fans snapped up.
If you want a piece of Kylie camouflage, you're going to want to move quickly tonight as it's all-but guaranteed to sell out.