Sergio Rossi Has Died From COVID-19 Complications

BY Laura Kell / Apr 4 2020 / 15:47 PM

The founder of the famed Italian women's footwear company passed away in Italy on April 2

Sergio Rossi Has Died From COVID-19 Complications

The novel coronavirus has claimed the life of an industry legend. Iconic footwear designer Sergio Rossi, 84, passed away from COVID-19 complications this past Thursday, April 2.

According to WWD Sergio had “contracted the coronavirus and had been hospitalized for days in the intensive care unit of the Bufalini hospital in Cesena,” a region in Italy which has reportedly been hit hard by the virus.

“Today everyone at Sergio Rossi joins me in remembering our dear Sergio, the inspiring founder of our dream. Sergio Rossi was a master, and it is my great honor to have met him and gotten to present him the archive earlier this year,” Sergio Rossi Group CEO Riccardo Sciutto shared in a statement.

“His vision and approach will remain our guide in the growth of the brand and the business. He loved women and was able to capture a woman’s femininity in a unique way, creating the perfect extension of a woman’s leg through his shoes. Our long and glorious history started from his incredible vision and we’ll remember his creativity forever.”

The Italian footwear company recently pledged to donate all proceeds generated by online sales to the fight against the virus.

Notable designers and industry personalities took to Instagram to remember the man best known for inventing the Opanca sole.

Amina Muaddi

Sophia Webster

Olivia Palermo

Born in San Mauro Pascoli in 1935, Sergio followed in the footsteps of his father and began producing footwear in the early 1950’s with his brother, Franco. He launched his company in 1968 and since then has collaborated with other notable Italian luxury fashion houses – including Versace, Dolce & Gabanna and Azzedine Alaïa. 


Lead image courtesy of Instagram/GianvitoRossi