Pat McGrath Launches Cosmetics Line

Gold Rush: Only 1,000 units of the limited-edition product are being sold

Pat McGrath will launch her limited edition product, Gold 001, as a part of her new line, Pat McGrath Labs, on Thursday, October 29. The shimmery, microfine pigment for eyes, lips and skin is being sold for a limited release of only 1000 products, with Gold 001 going live on her company’s website.

The British make-up artist has transformed some of the most recognisable faces in the world and consulted for powerhouse make-up lines including Cover Girl, Armani and Dolce & Gabbana. The legendary make-up artist’s own eponymous line of products won’t be featuring standard black liner or red lipstick. She first showcased looks created using the collection in the ​Jardins des Tuileries during Paris Fashion Week.