
With The Support of HB Angels, Ketish Unveils “The Quickie”
Founder Emaan Abbass has created the ultimate feminine wellness product, breaking down taboos…
No one should ever feel embarrassed about wanting to take care of one’s self from head-to-toe; however, many women feel downright bashful when it comes to topics related to feminine hygiene. Female wellness of all kinds should be celebrated – and nobody understand this better than Ketish, a brand created by former Huda Beauty employee Emaan Abbass.
Supported by HB Angels, a seed investment fund by HB Investments and chaired by Huda Kattan, Ketish is working hard to change the conversation (or lack of) surrounding feminine care and wellness, kicking it off with a product that most of us hide away in the back of our bathroom cabinents…
“The Quickie” is a new feminine hygiene wipe which is biodegradable, lightly fragranced and individually wrapped in sleek packaging, aiming to “wipe embarrassment from your feminine care product stash” and created entirely by women, for women.
“Feminine wellness brands traditionally have been extremely boring and I’m so happy to finally feel that there is a brand celebrating how fabulous it actually is to be a woman,” notes Mona Kattan, President of HB Investments and Co-Founder of Huda Beauty.
Easy to drop into your purse before a night out or a gym bag ahead of a workout, the sheets consist of soft cottony material that has been formulated with women’s delicate health in mind, using ingredients like aloe leaf extract, coconut oil ester, and oat kernel extract. With skin conditioning and naturally deodorizing properties, the wipe is refreshing and can be used to freshen up from head-to-toe.
The brand-new feminine wellness brand, Ketish offers luxury feminine products and empowering advice to women.
“I have learned so much from Emaan throughout this journey about feminine wellness and all the issues that women face every day. I love the fact that we are investing in something so meaningful and powerful, and I’m so ready for the first product, The Quickie, to finally come to life,” says Huda Kattan, founder of Huda Beauty.
You can purchase The Quickie 4-Pack at getketish.com and hudabeauty.com.
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