How To Pronounce L'Occitane, Oribe, Shiseido And More Beauty Brand Names

BY Bridget March / May 3 2018 / 18:50 PM

Master beauty speak with Bazaar’s phonetic guide to commonly mispronounced brand names

How To Pronounce L'Occitane, Oribe, Shiseido And More Beauty Brand Names
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We’ve tackled fashion, but can you pronounce these beauty brands? From the names that are intended to start conversations (way to go, Ouai), to the ones that require A level French execution (Biologique Recherche, we're looking at you), many popular products can catch out even the most beauty astute amongst us.

To ensure you're talking the talk correctly, swot up on Bazaar's complete guide to beauty brand and fashion house fragrance pronunciation. Practice makes perfect...

Aesop: ee-sop

Anna Sui: anna swee

Annick Goutal: an-eek goo-tal

Aveda: ah-vay-da

Avène: ah-ven

Batiste: bat-east

Biologique Recherche: bee-oh-loh-jeek reh-shersh

Byredo: bye-ray-doh

Caudalie: kaw-da-lee

CeraVe: serah-vee

Chanel: shun-nell

Chantecaille: shan-teh-kigh

Ciaté: see-ah-tay

Clinique: clin-eek

Davines: da-vi-ness

Decléor: deck-lee-or

Diptyque: dip-teek

Dr Hauschka: doctor howsh-kuh

Fekkai: fehk-eye

Glossier: gloss-ee-ay

Guinot: gee-no

Guerlain: gher-lahn

Illamasqua: illa-mass-ka

Jurlique: jer-leek

Keihl's: keels

Kérastase: keh-ras-tass

Kevin Aucoin: kev-in oh-kwan

Korres: core-rez

La Mer: la mare

Lancôme: lohn-cohm

La Roche Posay: la-roshe-po-say

Leonor Greyl: lay-oh-nor-grail

L'Occitane: lox-ee-tahn

Moschino: mos-key-no

NYX: nix

Ole Henrikson: oo-lah hen-rick-son

Ouai: way

Oribe: or-bay

Phyto: fee-toe

Sachajuan: sah-sha-hwahn

Shiseido: sheh-say-do

Shu Uemura: shoo eh-moor-ah

Sisley: sis-lay

SK-II: s-k-two

Stila: stee-lah

Thierry Mugler: tee-air-ee mu-glare

Vichy: vee-shee

Yves Saint Laurent: eve san lau-ron


Via Harper's Bazaar UK