Here’s Everything Need to Know About Eucerin’s Latest Future-Facing Serum
Hyaluron-Filler Epicelline’s formula, based on patented skin-specific age clock technology, promises to reverse the biological age of our skin
In support of our relentless pursuit of youthful, dewy skin, Eucerin’s newly launched Hyaluron-Filler Epicelline Serum delivers some game-changing innovation. Unveiled at Dubai’s Museum of the Future, the serum reflects over 15 years of intensive epigenetic research, with a promise to visibly reverse ten markers of ageing skin in only four weeks.
So, what’s the science behind this formula? The serum harnesses Eucerin’s patented skin-specific age clock technology, a revolutionary approach rooted in epigenetics. Unlike chronological ageing—dictated solely by the passage of time—epigenetics focuses on how external factors like diet, stress, lifestyle, and UV exposure influence gene expression. These factors create unique epigenetic patterns on your skin’s DNA, regulating the activity of our ‘youth genes’. Ageing and environmental stressors can suppress these genes, resulting in visible signs of ageing. However, Eucerin’s research suggests these effects can be reversed through a process known as DNA methylation.
At the heart of this innovation is Epicelline®, an active ingredient identified using Eucerin’s proprietary age clock algorithm. This technology measures the biological age of your skin—often distinct from its chronological age—and reactivates dormant youth genes, effectively turning back the age clock. “Some people age faster than others. The answer lies in epigenetics,” explains Djordje Lukovic, Head of Marketing at Eucerin Africa Middle East. Epicelline® is further enhanced by Hyaluronic Acid, Glycine Saponin, and Enoxolone, resulting in a powerhouse formula that boosts firmness, reduces wrinkles, improves facial contours, and rejuvenates skin. Beyond anti-ageing, this serum promises to give us a lifting effect, enhanced vitality, and improved elasticity.
The Hyaluron-Filler Epicelline Serum is now available at major pharmacies and online retailers across the UAE, offering everyone the chance to experience the future of skincare today.
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