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Why We Can’t Wait To Add Amouage’s Guidance 46 To Our Fragrance Collection

Experience the allure of light and dark in this summer’s must-have fragrance…

Last year, Amouage unveiled Guidance Eau de Parfum, a fragrance that quickly became a favourite among perfume lovers. Crafted by the talented Quentin Bisch and guided by the vision of Renaud Salmon, this scent brought together Pear, Hazelnut, and Sandalwood in a way that felt both familiar and revolutionary. Fast forward to 2024, and the duo is back with a new creation that promises to captivate our senses even more: Guidance 46.

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Though the scent begins light and airy, with sweet Pear notes, don’t be fooled by its initial softness. As it settles, the fragrance reveals a more complex allure. Quentin and Renaud drew inspiration from diverse sources to do this— the notion of a ‘loud whisper,’ the beauty of a jellyfish, and the powerful yet delicate imagery in Irving Penn’s floral photography. These influences combine to create a scent that is both arresting and enigmatic.

This contrast is perhaps the most enchanting aspect of Guidance 46. It’s a dance between light and dark, soft and strong. The addition of Bitter Almond and Pink Pepper adds a playful twist, making the Pear and Hazelnut all the more intriguing. As the scent deepens, it blooms with Rose, Saffron, Sambac Jasmine, and Osmanthus, creating a rich, luxurious heart that truly engulfs you.

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What’s more, Frankincense, known for its mystical qualities, guides the scent into deeper, more mysterious territories. The base notes—Georgywood, Cypriol, Vanilla, Sandalwood, Cistus, Ambergris, and Akigalawood—add a creamy, woody richness that lingers on your skin, leaving a lasting impression.

This is a fragrance that implores you to discover its many facets, each one more enchanting than the last. The bottle itself is a work of art, with a translucent pink hue that reflects the scent’s playful yet sophisticated nature. The packaging, designed by Belgian artist Louise Mertens, features golden swathes that highlight the perfume’s dramatic contrasts.

Image courtesy of Instagram/@amouageoffical

Guidance 46 is more of an experience than a fragrance. With 46% perfume oils and a careful aging process, this Exceptional Extrait is a must-have for perfume-lovers.

Launching on Sunday 9th June, find Guidance 46 at Amouage boutiques and on their official webpage. This summer, treat yourself to a fragrance that will no doubt attract and captivate those around you. After all, every scent tells a story, and this one is waiting to be part of yours.

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