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Home » Forbes Releases It’s First Ever Top Influencers List
Forbes Releases It's First Ever Top Influencers List
Forbes Releases It's First Ever Top Influencers List
Posted inCulture Featured News

Forbes Releases It’s First Ever Top Influencers List

by Kristina RodulfoApril 20, 2017September 12, 2021
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See who’s who of the influencer world, including Dubai-based Huda Kattan…

Forbes magazine just released its first-ever “Top Influencers” list spotlighting those who’ve made major bank off of social media. The debut ranking first looks at influencers in the beauty, fitness, and home spaces, but the list will be published quarterly and will cover fashion (coming in September), travel (coming in June), food (coming in December), and more.

The combined following of the 30 social media stars featured is £250 million. According to the report created with social insight platform Captiv8 and influencer analytics firm Traackr, if they have 7 million subscribers or more on YouTube, vloggers could make up to $300,000 per post for a video partnership. Additionally, top influencers could make $187,000 per Facebook post, and $150,000 per Instagram post. Even on the “lower” end of the spectrum — those who have around 100,000 followers — influencers could make up to $5,000 per Instagram post.

That’s not even counting what they make with book deals, apps, clothing lines, supplement brands, and other companies they start. Kayla Itsines, for example, made $17 million on her Sweat With Kayla app alone in 2016. Meanwhile, Michelle Phan co-founded cosmetics box Ipsy, which was valued at $500 million in 2015.

With that said, here are some of the big names Forbes called out:

BEAUTY

1.    Zoe “Zoella” Sugg (@zoella)

I wish there was a goldfish emoji for this photo!

A post shared by Zoella (@zoella) on Feb 21, 2017 at 4:59am PST

2.  Michelle Phan (@michellephan)

So ready for Autumn.

A post shared by ˗ˏˋ Φ ˎˊ˗ (@michellephan) on Sep 20, 2015 at 1:34pm PDT

3.  Huda Kattan (@hudabeauty)

Wearing @shophudabeauty Liquid Matte in Girlfriend #MyNewFavorite #hudabeautyliquidmatte now available on shophudabeauty.com

A post shared by Huda Kattan (@hudabeauty) on Apr 5, 2017 at 9:31am PDT

4.   Nikkie de Jager (@nikkietutorials)

I didn't come to play, I came to slay NEW video up on my channel link in bio! I'm wearing: ___ Foundation: @lancomeofficial Teint Idol 24H Brows: @benefitcosmetics Precisely, My Brow ⁺ KaBrow! Glow: @ofracosmetics ˣ NikkieTutorials “Everglow” Eyes: @jouercosmetics Springtime in Paris Palette ⁺ @makeupaddictioncosmetics “Pink Flamingo” on the lid ⁺ @helenecosmetics “Confetti” Glitter Lashes: @lillylashes “Lush” Lashes use code NIKKIE to save money at checkout! Lips: @ctilburymakeup “Kim K W” Lipstick ___ Inspiration: @staceymariemua #nikkietutorials

A post shared by ˗ˏˋ NikkieTutorials ˎˊ˗ (@nikkietutorials) on Apr 7, 2017 at 1:40pm PDT

5.  Shannon Harris (@shaaanxo)

Hiii check out my NEW tutorial! https://youtu.be/CLb35DsXA9A I did a tutorial PLUS first impressions of the new they’re Real! double the lip lipsticks (and lip swatches! obsessed with the one im wearing in this pic) and they’re Real! duo eyeshadow blenders by @BenefitNZ! Loving this look for everyday wear! #shaaanxo #benefitnz #collab #ad

A post shared by Shannon #shaaanxo (@shaaanxo) on Apr 4, 2017 at 8:21pm PDT

FITNESS

1.    Kayla Itsines (@kayla_itsines)

My uncle just walked into my gym and goes “nice training shoes …. NAHTTT” hahahaha BRUTAL! ….I LOVE MY COMFORTABLE TRAINING SHOES I had the best session today! I still did my 28 minute #bbg workout… but I broke it up into 7 mins of arms, abs, legs and full body !! Next session I'll try and record an example and upload it!! www.kaylaitsines.com/app

A post shared by Kayla Itsines (@kayla_itsines) on Apr 9, 2017 at 10:14pm PDT

2.  Jennifer Selter (@jenselter)

A post shared by Jen Selter (@jenselter) on Apr 18, 2017 at 11:08am PDT

3.  Emily Skye (@emilyskyefit)

A post shared by Emily Skye – Health & Fitness (@emilyskyefit) on Apr 14, 2017 at 7:04pm PDT

4.   Michelle Lewin (@michelle_lewin)

A post shared by Michelle Lewin (@michelle_lewin) on Apr 7, 2017 at 10:52am PDT

5.  Joe Wicks (@thebodycoach)

So happy to be back at the BCHQ in Richmond. Just done my first proper workout in 4 weeks I've got a cover shoot for a magazine in a months time so getting back into HIIT training and cooking #Leanin15 recipes Follow my snapchat – Thebodycoach to see my training and nutrition leading up to my photo shoot

A post shared by Joe Wicks #Leanin15 (@thebodycoach) on Mar 4, 2017 at 4:42am PST

Via Harper’s Bazaar US

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Tags: Emily Skye, Forbes, Forbes Influencers List, Huda Beauty, Influencers, Instagram, Jennifer Selter, Joe Wicks, Kayla Itsines, Michelle Lewin, Michelle Phan, Nikkie Tutorials, Shannon Harris, Social Media, Zoella

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