Mirbad Returns for its 18th Edition with a Starry Ramadan Experience

An enchanting ramadan souq like no other

Mirbad returns for its 18th edition, transforming Manarat Al Saadiyat into a vibrant hub of style and culture until March 8. This twice-yearly showcase curates an elevated Ramadan experience, inviting visitors to explore its offerings from 9 PM to 2 AM daily. With over 120 local and international brands in the mix, expect a refined selection of fashion, homeware, high-end jewellery, and art — all in an atmosphere that blends tradition with contemporary luxury.

A homegrown concept known for its creativity and immersive themes, Mirbad continues to evolve. This year, in honour of Ramadan, the theme is inspired by the night sky and its stars, infused with Egyptian nostalgia. The event transforms into a historical souq with modern elements, designed to attract today’s young crowd while preserving cultural heritage.

More than just a shopping destination, Mirbad is an experience, an outing where visitors can stroll through the souq and be transported to a different era. Guests can enjoy live entertainment, including traditional oud performances, and participate in engaging activities such as bracelet making, candle crafting, and crochet workshops. Henna artists will be on-site, and visitors can also take part in immersive oud masterclasses, delving into the essence of Arab culture. Meanwhile, the Mirbad Cinema will showcase Oum Kalthoum hologram performances alongside vintage films, adding to the nostalgic ambience.

As Ramadan is a month for reflection and generosity, Mirbad remains committed to giving back. To date, the event has raised over AED 1 million for charitable causes. This year, proceeds will support the Khalifa Bin Zayed Al Nahyan Foundation and the SEDRA Foundation, both dedicated to empowering communities and making a lasting impact across the UAE.

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