From Riyadh To Paris: Saudi Creatives To Host Pop-Up EMERGE
For the first time ever the Saudi Fashion Commisssion will host a pop up event which will be open to the public in Paris.
Presenting an extraordinary and unparalleled experience, carefully cultivated through the harmonious fusion of two captivating worlds, the EMERGE pop-up in Paris presents an unmissable extravaganza that promises to captivate and delight its most discerning guests.
Crafted through the collective efforts of esteemed organizations such as the Saudi Fashion Commission, MoCX (the Saudi Ministry of Culture’s General Department of Innovation), the Saudi Visual Arts Commission, the Saudi Culinary Arts Commission, and the Saudi Music Commission, EMERGE stands as an unprecedented event that invites the global audience to immerse themselves in the rich tapestry of Saudi culture. This remarkable affair serves as a gateway to understanding and appreciating the swiftly burgeoning trends within the region.
Spanning through a period of eight days, this multifaceted event seamlessly weaves together various creative realms, ranging from the captivating realm of fashion to the enchanting world of music. With each facet meticulously curated, EMERGE proudly showcases the diverse and innovative spirit of Saudi Arabia to the world stage.
EMERGE sets the stage for 15 visionary designers hailing from the Fashion Commission’s esteemed Saudi 100 Brands initiative. Each designer, in a display of ingenuity and craftsmanship, unveils their designs that not only astound the senses but also offer an exclusive opportunity for attendees to make these exquisite creations their own. In addition the highly renowned perfumier Rashat graces the event with his presence, allowing visitors to immerse themselves in the aromatic splendor of his uniquely crafted scents.
For those with a passion for the arts, EMERGE is a true haven. The Visual Arts Commission unveils a captivating exhibition, showcasing the talent and creativity of several acclaimed artists. Simultaneously, the event harmonizes with the symphonic melodies of the Saudi Music Commission, with performances from the esteemed National Orchestra and other talented musicians.
EMERGE believes in indulging all the senses, and thus, the event extends its embrace to the realm of gastronomy. Renowned chefs from the Culinary Arts Commission orchestrate a tantalizing culinary adventure, inviting the audience to savor the diverse flavors and aromas of the Kingdom. With each bite, attendees are transported to a world where culinary mastery harmonizes with cultural heritage, offering an unforgettable and immersive dining experience.
In the heart of Paris, the EMERGE pop-up stands as a testament to the vibrant cultural exchange that transcends borders and celebrates the interplay between tradition and innovation. This unprecedented event is a beacon of artistic ingenuity, a platform that bridges nations and cultures, and an invitation to embark on a transformative journey through the captivating realms of Saudi Arabia. The EMERGE pop-up in Paris is an unmissable opportunity, a resplendent tapestry that awaits those who seek to embrace the beauty and dynamism of this extraordinary cultural fusion.
Photography by Vladimir Marti, Styling by Anna Castan, Model, Beata at MMG Models, Hair & Makeup Manuel Losada, Stylist’s Assistants Nourah Aldaeg, Feryal Aldaeg.
On from June 23 to July 1, 10:00 – 20:00 every day at 8 Rue de Francs Bourgeois, Paris.