Could This Be The Chicest Way To Travel This Summer?
From Malé to Zurich, here’s how beOnd is rethinking luxury air travel
This summer, say goodbye to the ordinary and embrace the extraordinary with beOnd, the world’s first premium leisure airline. Imagine the elegance of a private jet experience seamlessly blended with the convenience of commercial air travel. beOnd’s all-premium cabin, featuring 44 lie-flat seats clad in luxurious Italian leather, offers a place of relaxation and rejuvenation that feels like a dream.

From the moment you step aboard, every detail has been meticulously curated to ensure your utmost comfort. Thoughtfully designed lighting sets the perfect ambiance, while eco-friendly plush blankets and generously sized pillows invite you to unwind. It’s truly a symphony of luxury.
As the journey begins, your senses are treated to a culinary delight. beOnd’s gourmet in-flight dining showcases an inspired menu of dishes crafted from local and seasonal ingredients, spotlighting regional flavours. The experience is elevated further with a personalised order service, served on exquisite chinaware by William Edwards and cutlery by Robert Welch- it’s a feast for the senses in every way.

Entertainment is another realm where beOnd excels. Whether you’re indulging in global and regional content on the onboard iPad or your own device, the experience is enhanced by the crystal-clear audio of noise-cancelling Beats headphones. It’s an invitation to lose yourself in another world, even as you soar through the skies.
For those who wish to begin their journey in style, beOnd offers a private chauffeur service by Blacklane. This seamless, stress-free ride to the airport sets the tone for what’s to come. Upon arrival, escape the hustle and bustle of the airport in beOnd’s premium lounge, where refined comfort awaits.
The story behind their brand name is also interesting. beOnd took the ‘Y’ out of beyond as they wanted to make the ‘O’ as focal point, to symbolise the World Window, with balanced characters on both sides-which is why the logo features all capital letters.

beOnd now files four times weekly from Dubai DWC to the Maldives and twice weekly to Zurich, with return fares starting from AED 7,434 to Malé and AED 8,100 to Zurich.
As you plan your next getaway, consider the sheer luxury and comfort of beOnd. Whether you’re soaking up the sun on the white sands of the Maldives, or wandering the lively streets of Zurich, beOnd promises an unforgettable journey. Embrace this new era of travel – because with beOnd, every trip is a destination in itself.
