Oops! She did it again. Britney Spears continues to prove that she’s the comeback queen, landing her first campaign for a major fashion brand.
The singer is the star of Kenzo’s La Collection Momento No2. And she’s the perfect fit for the campaign, with early noughties vibes from the crop tops and caps to the double denim.
The singer made the announcement on Instagram with the caption: “So excited to announce my new campaign for @KENZO’s La Collection Memento No2 shot by @therealpeterlindbergh!!! #kenzolovesbritney”
This comes just after a teaser from the official Kenzo account, saying “stay tuned” with a blonde walking towards the camera. Of course, avid Britney fans were quick to recognise the star of the campaign, commenting “It’s the princess of pop!” and “Do you know it says ‘piece of me’ behind her?”
Just look at the campaign images.
If that doesn’t make you want to dance around your bedroom with a hairbrush singing “Hit Me Baby One More Time”.