Work It Out: Beyoncé Launches Ivy Park

The singer, songwriter, actress, mogul, mother and Queen is now also a designer

It feels like forever ago that we were first teased with the news of a Beyoncé-designed athleisure collection, and almost 18 months later, that collection is finally here. Across the weekend, Queen B announced the launch of Ivy Park, a collaboration with Sir Phillip Green. Though originally thought to be a line for Topshop, the brand has evolved to be a stand-alone sportswear-meets-streetwear offering to our (very) thankful wardrobes. The collection is set to hit retail and e-tail stores on April 14 and will be available to the Middle East through Topshop, Net-a-Porter, Namshi and The Iconic. OK ladies now let’s get in formation and get ready to add to cart because one thing’s for sure: running the world will be a whole lot easier in a pair of sneakers. 

See the gallery above for exclusive behind-the-scenes images and the video below for more on Ivy Park.

– Maddison Glendinning