Chloé Names Natacha Ramsay-Levi As New Creative Director

The brand announced Clare Waight Keller’s replacement over the weekend

In late January, Clare Waight Keller announced she would be leaving her post as creative director at Chloé after six years with the brand. Naturally, rumours began circulating as to who would replace her at the helm, and Nicolas Ghesquière’s right-hand woman Natacha Ramsay-Levi was a popular choice. 

Clare showed her final collection for the French maison during Paris Fashion Week A/W17 and is set to officially depart on March 31, and across the weekend Chloé confirmed the rumours, naming Natacha as her successor. Prior to her appointment, Natacha has been the creative director of women’s ready-to-wear at Louis Vuitton since 2013, and before that she worked at Balenciaga for 11 years. 

“I am very proud to join a house founded by a woman to dress women. I want to create fashion that enhances the personality of the woman who wears it, fashion that creates a character and an attitude, without ever imposing a look,” she said in a statement.

It’s an interesting choice for the brand, given that Natacha has worked so long under Ghesquière and his own brand of modern, edgy cool, which is in direct contrast to Chloé’s romantic bohemian. It presents an exciting opportunity for the brand to evolve under her leadership and we can’t wait to see what she has in store. 

Ramsay-Levi will officially assume responsibilities from April 3, and will present her first collection during S/S18 Fashion Week in Paris in September.