Dubai-Based Brand December Nineteen Launches First Collection At Paris Fashion Week

“Although my brand is based in Dubai, Paris is the fashion capital of the world so strategically it’s the best location to reach both regional and international markets”

It’s an exciting time for Dubai-based brand December Nineteen. 

For the first time ever, the womenswear brand will be making its appearance at Paris Fashion Week. In collaboration with The Time Tomorrow showroom, the brand will be launching its debut Spring/Summer 2018 collection called “The Introduction.”

“December Nineteen’s presence in This Time Tomorrow showroom at Paris Fashion Week is an exciting venture for the brand,” says Linda Bruun Lacin, Founder and Creative Director of December Nineteen. “Although my brand is based in Dubai, Paris is the fashion capital of the world so strategically it’s the best location to reach both regional and international markets.”

December Nineteen

Inspired by Scandinavian and Middle Eastern aesthetics, the sophisticated collection has a neutral colour palette and is simple with structured shapes. It’s nothing short of modern, classic and clean.

“I’m looking forward to building our wholesale business and creating new partnerships for the coming seasons,” Lacin says. 

In addition to producing two womenswear collections annually, December Nineteen also creates a capsule collection for Ramadan. 

The SS18 collection will be available in stores on December 19, 2017.