Presley and Kaia Gerber To Join Mother Cindy Crawford In First Luxury Campaign As A Family
All three are now ambassadors for Omega
Presley and Kaia Gerber have just been named as the two newest ambassadors for luxury watch brand Omega, joining mother Cindy Crawford – who has worked with the company for 20 years.
“Representing the next generation of watch fans, Kaia and Presley are proving themselves to be exceptional rising stars,” read a release from Omega. “Through modelling, the brother and sister have already taken promising steps in their fashion careers, with Presley also showing a flair for photography.”
The pair will be officially welcomed at the opening of Omega’s ‘Her Time’ exhibition in Paris on Friday 29 September, where they will join their mother on stage.
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“We have always considered our Omega ambassadors to be family, so to now be working with Cindy’s children is very special,” said Raynald Aeschlimann, president and CEO of OMEGA. “We have known Presley and Kaia for a long time and I’m always impressed by their abilities and personalities. It’s truly exciting to have their fresh creativity and young exuberance on our side. We can’t wait to get started.”
16-year-old Kaia has already proven herself to be the star of this year’s fashion month, after making her catwalk debut for Calvin Klein during New York Fashion Week. She’s since gone on to walk for the likes of Marc Jacobs, Fendi and Burberry (where she was also joined by her 18-year-old brother), before notably sharing the catwalk with her supermodel mother at Versace.Â