The Kate Spade Sam Bag Is Back

It’s the brand’s 25th birthday and we’re ready to celebrate

Based on the fun-loving, shoe-coveting, New York-living ingénue, Kate Spade New York has created a verifiable galaxy of ready-to-wear handbags, shoes, accessories, and home goods over the last 25 years. The latest campaign, starring Margaret Qualley, is all about the party atmosphere and paying tribute to the cult favourite Sam bag. Here, Bazaar celebrates a quarter of a century of Kate Spade style by choosing our highlights from the last few decades.

The Bag, 1993…and Spring 2018
The Sam bag, the classic nylon double-handled tote that heralded the brand’s launch way back in 1993, is finally back for a limited edition re-issue. While the timeless yet utilitarian style remains largely unaltered (bar the addition of teeny golden feet), Kate Spade has introduced twelve new colourways and material combinations, making the addition of one or four to your collection the perfect way to celebrate.

The Minaudière, Holiday 2014
Compact, yet with enough space to hold the essentials – phone, lippy and a credit card. Plus that gold glitter. Need we say more?

The Sneaker, Spring 2013
All-American footwear brand teamed up with Kate Spade for their own collection of easy-to-wear, easy-to-love kicks.

The Dress, Holiday 2017
An eternal classic, Kate Spade’s little black dress has seen us through countless girls’ nights out and date nights in.

The Stiletto, Fall 2010
In glossy patent leather and with a feminine curve, these killer heels introduced a more sultry side of the Kate Spade girl.

The Sunglasses, Spring 2001
That stunning cat-eye shape was given a modern make-over in chic black and white at the turn of the century.