UAE-Born Athleisure Brand LC Celebrates Six Years of Success with a Limited-Edition Capsule
A collection made for active women who don’t compromise on ease of movement or style
Who ever heard of giving someone else a present on your birthday? That’s exactly what Dubai-born athleisure label LC’s doing. The brand is turning six this October, and they’re going all out to celebrate with a limited-edition capsule that feels like a love letter to the community of women who have supported their success, or simply enjoy looking good while they’re working out.
The launch arrives on October 2 with Flexluxe and Ripstop, two collections designed to slip seamlessly into the day-to-day.
Flexluxe steals the show in a subtle glossy jersey, sculpting and smoothing while offering breathable ease. With leggings, shorts, a cami and a triangle bra, it’s gym-ready if you want it to be, but also perfect to throw on for a café stop, school run or city-stroll. Available in Black, Cornflower and Dark Cocoa, it’s versatile enough to become a constant.
Ripstop takes a different approach, lending a sharper, city-ready energy: parachute pants and a sleeveless bomber jacket with subtle utility details. They’re the kind of pieces that transform with you, whether styled casually or dressed up in considered layers. Offered in Stone and Black, they bring an edge without effort.
The celebrations last from October 2 to October 5, with exclusive treats for those who join in. Use the code LCTURNS6 between 9am and 10am on October 2, and you’ll get 50 per cent off your entire order. But that’s not all: from 10am on October 2 to midnight on October 5, LC will still offer 30 per cent off online and in-store. It’s a whole-hearted show of gratitude to a community that has supported its journey from a single Dubai showroom to five outlets across the UAE.
LC’s founder Lyndsay Doran shared her excitement for the birthday capsule: “Our community always counts down to this moment, and with limited-edition pieces, special perks, and the Lucky Six initiative where six shoppers can have their full purchase refunded, it’s the perfect excuse to get shopping and celebrate with us”.
Six years down the line, LC has grown into a lifestyle brand that continues to reflect its founder’s vision: empowering women through clothing that enhances everyday life while honouring individuality, confidence and modern style.
Shop LC’s limited-edition birthday capsule from October 2 online and in-store in Dubai Hills, Dubai Marina Mall, Mall of the Emirates, The Beach JBR and The Galleria – Abu Dhabi.
Images Supplied