Exciting news for fashion fans in the Kingdom of Saudi Arabia, as Fashion Forward Dubai (FFWD) has just announced it will set up shop in Jeddah until the end of the month.
Finding its home in Rubaiyat, Jeddah, the FFWD pop-up store showcases the works of 12 talented regional designers. The collections on display include S/S17 ready-to-wear and accessories, as well as some Ramadan-specific capsules.
Endorsed by the DDFC, the pop-up is part of FFWD's EPIC (Empowerment Program through Industry Collaboration) program and aims to expand the reach of the region's designers.
The full list of designers available at the pop-up are:
- Amira Haroon
- Hessa Falasi
- Jelena Bin Drai
- Nasiba Hafiz
- Poca & Poca
- Amal Haliq
- Sarah's Bag
The pop-up will run for the duration of the Holy Month of Ramadan, finishing up on June 25, meaning finding stylish Iftar and Suhoor outfits is now easier than ever.