Stella McCartney has launched a pair of sustainable hi-tech trainers in a bid to combat the effect shoe production has on the environment.
The smart shoe has been created using eco-friendly materials and is fully recyclable.
The global footwear market is expected to grow by $426 billion over the next four years. One pair of running shoes creates 13kg of carbon dioxide during the production process, so this has a hugely damaging effect on our environment, reports the Evening Standard.
McCartney's ‘Loop Sneakers’ use a technique similar to Lego, with a detachable sole that uses clips, rather than glue, to attach to the upper part of the trainer, which is recyclable.
It’s stitched together using an eco-friendly thread and only uses a small amount of glue during manufacturing that's water-based, animal-friendly and biodegradable.
The product took 18 months of research and development by London designers and is made sustainably in Italy.
Meet the #LoopSneaker, an important moment in our sustainability story. Circularity is an intrinsic part of our ethos and with cutting-edge materials, the Loop sneaker can be more efficiently recycled. Find out more at our Loop Lab exhibition on at #23OldBond street, London until October 12th. . #StellaMcCartney #StellasWorld