Treasured for its minimalistic and sophisticated designs, New York brand Marli helped to develop the minimalistic jewellery scene into what it is today. Heading to Dubai for the launch of her latest design for the iconic Cleo collection a luxrious take on the original design which is entirely made of dimaonds, founder and designer Maral Artinian sat down with Bazaar to talk all things Marli
How did you personally get into the world of jewellery?
My family comes from a jewellery background and I started working when I was 18-years-old with my brothers and father, so I was born into this world. Surrounded by beautiful jewellery, beautiful diamonds and beautiful stones, my path was me wanting to create more modern jewellery for the modern woman. Women aren’t the same as they were 10 to 20 years ago, nowadays we got out, we’re in the workforce and so I wanted to create pieces that you could wear for work and not just for special occasions.
Tell us more about Marli as a brand?
Marli is a persona. It’s the woman who is fashion savvy. She is busy but still likes to dress up. She knows what she wants and goes shopping for herself, following fashion and trends. Most of all she is sophisticated and chic opting for understated pieces. That’s the personality of Marli. Of course, it is also about combining exquisite craftsmanship with the best quality materials too.
What are the top three aspects you think about when designing?
Simplicity, sophistication and what looks chic.
How did you develop the Cleo Collection?
The name Cleo was inspired by the Egyptian Queen Cleopatra. For me, she represents powerful women who are both beautiful and confident. As our signature line which has been in the market for almost four years, we have seen that many women love to mix and match the pieces. They are very versatile and can be worn with other Marli collections and even pieces from other designers. Perfect for stacking and easy to wear it complements every women’s personal style.
The Cleo Full Diamond Statement Slip-On Bracelets
What is your philosophy?
My designs have to wear you, in the sense of it becoming part of your skin. That’s very important for me. It has to be comfortable as you will be wearing it all day.
What is your favourite material to work with?
Gold and diamonds. After all, diamonds are a girl’s best friend and there is so much you can do with them in terms of design. You can play with diamonds in the sense of shadows and light which other stones don’t necessarily let you do.
Do you have a favourite piece from your collections?
I really can’t say I love a design more than another. I’m always changing my stacks, so I have to say all of my pieces are my favourite because I really do put my heart and soul them.
What’s next for Marli?
Marli has a lot of work to do. We, of course, want to grow more within the market and step by step will create more collections within the brand.
Founder And Designer Maral Artinian
Marli is available at Bloomingdales Dubai at The Dubai Mall