Watch: World of Fashion 2021 Opening Night Kicks Off With Short Film “Fashion The Future”
Shot entirely at Mall of the Emirates, Italian filmmaker Mattia Holm shares his interpretation of “The Future’s” encounter with the most coveted pieces of Autumn-Winter 2021
World of Fashion 2021 festivities have officially commenced, as we reveal a short film quite like nothing else that has ever been produced at Dubai’s most iconic shopping, dining and entertainment destination…
Italian filmmaker Mattia Holm joined forces with Harper’s Bazaar Arabia and Mall of the Emirates to share his creative interpretation of two time travellers, on a recon mission to better understand the dressing habits of the present time.
As the futuristic pair collect “specimens” from the likes of That Concept Store, Christian Louboutin, Etoile La Boutique, Elisabetta Franchi, Furla, Harvey Nichols, KARL LAGERFELD, Manolo Blahnik, Salvatore Ferragamo, Tory Burch, Gentle Monster and more to better understand the most coveted trends of Autumn/Winter 2021, they are quickly recalled back taking it all the pieces with them.
Watch the full fashion film here.
Directed by Mattia Holm. Styling by Chantal Brocca.
For more information on World of Fashion 2021, click here.
