Gigi Hadid just joined forces with iconic American sportwear brand, Reebok, to collaborate on a capsule collection that is nothing short of an athleisure dream.
The line is giving us major 90s workout vibes and offers virtually every fitness fashion piece imaginable, from supportive trainers to form-focused tracksuits, bodysuits and jackets. Similarly to Victoria Beckham and her recent Reebok partnership, Hadid was very much her own inspo for the collection. Going back to her roots as a high school volleyball player, for the launch on 4 February she and Reebok organized a volleyball game to test out the new gear with students from Dream Charter School in Harlem, New York.
Courtesy of Reebok
"I found confidence in myself growing up, which was through being an athlete," said Hadid in a statement. "I knew I wanted that story very much to be about how being an athlete made me the person that I am, and gave me a work ethic and kind of a drive to get here."
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TODAY launching #REEBOKxGIGI my heart is so full. Big thanks to everyone at @wearedream Dream Charter School for having us ! To all the students who joined- you girls KILLED it and I hope volleyball continues to be something that inspires you and brings you joy !! Thank you to my @reebok family and my high school coaches @awexla @carlos.gray9 for a perfect day of play
During the design process, Hadid was heavily influenced by the brand's Freestyle Hi sneaker design that was actually the first-ever pair of shoes designed for women by an athletic company. "This silhouette is a really amazing symbol of including women in athletics," she said. "I think that these shoes are almost kind of like the story of my life, the athlete turned fashion.”
The collection is available now at namshi.com.