Demna’s Gucci debut arrived in two acts — a digital lookbook of instantly recognisable archetypes and a star-studded short film, The Tiger. Together, they signalled a bold new era for the house, where heritage meets spectacle.
Demna’s Gucci debut arrived in two acts — a digital lookbook of instantly recognisable archetypes and a star-studded short film, The Tiger. Together, they signalled a bold new era for the house, where heritage meets spectacle.
