Victoria Beckham’s fashion label is now valued at £100 million (approx. Dhs489 million), following a huge cash injection from a new investor who now owns a minority stake in the company.
Just months after the former Spice Girl’s empire faced closure over an accounting error, Victoria Beckham Ltd has received a £30 million (approx. Dhs147 million) investment in order to boost e-commerce, retail space and the core product line.
The cash comes from Neo Investment Partners, which is run by former Goldman Sachs banker David Belhassen, who was at the head of popular bakery chain Paul until 2010.
VB launched her brand in 2008, with a simple aesthetic with structured tailoring and sleek accessories. There are already two standalone stores in London and Hong Kong, and an e-commerce site which launched in 2013.