Bella Hadid Stars in Burberry’s New Pocket Bag Campaign
The campaign, which is inspired by Burberry Animal Kingdom, launched yesterday in the UAE
With the latest wave of nostalgia taking over fashion, it’s no surprise that fashion houses are now taking a trip to the past for some style inspiration. Burberry’s new Pocket Bag collection, which launched on August 26 in the UAE, takes inspiration from the archieves…

The campaign features one of the most famous faces in fashion, Bella Hadid, in a series of photographs inspired by Burberry’s Animal Kingdom. In her second campaign for the brand, Bella embodies the animal figures that inspire the campaign through her power, poise and feline femininity. The campaign is reflective of Thomas Burberry’s fascination with symbolism and power in animals.

The original structured tote’s silhouette is refashioned to feature a front pocket and leather taping as well. Crafted in Italy, the bags’ combination of leather and canvas alludes to Burberry’s equestrian heritage, while also giving an incredible finish to the work.

The Pocket Bag is available in a variety of sizes and colours, and is available for purchase in select Burberry stores globally and at ae.burberry.com.
All images supplied
