The fashion industry is known to be one of the most polluting industries in the world and we at Harper’s Bazaar Arabia proudly champion the positive shift in mindset that has been reverberating through the industry; a resolution to make better choices which benefit the communities we operate in and the planet we live in. Nothing is more stylish than embracing sustainability and social responsibility, and these swimwear brands have consciously made an effort to incorporate these values within their brand missions.
From using ECONYL®, a 100% regenerated nylon made from abandoned fishing nets and nylon waste found when cleaning up the world’s oceans, to advocating slow fashion (the antidote to fast fashion) and conscious production, these brands are resetting existing practices to introduce environmentally conscious and socially responsible frameworks for success.
The result? A winning combination of ethical business practices, empowering brand values and lasting style that leave us wanting more.
Solid tones, delicate prints, elegant cuts and sustainability define Peony’s signature aesthetic. This independent family-run luxury Aussie swimwear label is devoted to creating long-lasting, ecologically safe garments that enable you to protect and enjoy the infinite beauty of nature. Each swimsuit is made from either a minimum of 92% recycled content or 100% ECONYL®, ethically manufactured and packaged in fully compostable packaging so you can feel as good as you look.
Committed to developing the most sustainable business model, this striking swimwear brand is handmade in Italy from Italian ECONYL®fibers. Inspired by designer Agnes Fischer’s childhood memories of St. Barts, Fischer is known for its fashion-forward cuts and bold hand-painted prints. Committed to supporting the preservation of the world’s oceans, 10% of Fisch’s global profits goes to Healthy Seas, an organization committed to removing fishing nets from the seas to create ECONYL®. Good for the environment and for the ‘gram? Sign us up!
Léa The Label
Founded by Dubai-based Lebanese designer Léa Daaboul, this seriously stylish contemporary swimwear brand is committed to creating statement swimwear that is fully made from premium Italian ECONYL® fibers. A firm supporter of the slow fashion movement, Léa The Label focuses on creativity and construction to deliver lasting, timeless pieces in limited quantities which will continue to turn head for years to come.
Inspired by surf culture, Ohoy Swim was founded by Dubai-based Scandinavian friends Anna Nielsen and Henna Kaalela to create a range of swimwear that was both athletic and stylish. Driven by their love for the ocean, incorporating sustainability has been a cornerstone of their brand; each Ohoy Swim piece is made completely from recycled ECONYL® yarn using sustainable and ethical manufacturing processes that benefit a small family-run factory in Sri Lanka. The outcome? A cool, minimalistic Scandinavian beachside aesthetic that embraces the concept of hygge.
Industry veteran Mara Hoffman has dedicated the last few years striving to make her eponymous brand as sustainable as possible. In 2015, the New York based brand completely shifted its philosophy to address, change and relay its environmental impact. Mara Hoffman has since incorporated socially responsible manufacturing and sourcing practices and has partnered with organizations such as Blue Business Council, Global Fashion Agenda and Nest to constantly evolve their efforts to meet long-term sustainability goals. Considered by fashion insiders to be the perfect go-to swimwear brand, we love the manner in which Mara Hoffman is championing this essential shift in the industry’s mindset.