BTS’s Jimin is Tiffany & Co.’s Newest House Ambassador
The style icon was announced as the face of the brand in a campaign featuring the new Tiffany Lock pendant…
Joining the ranks of international stars such as Anya Taylor-Joy, Nancy Ajram, Tracee Ellis Ross, and fellow K-Pop artist BLACKPINK’s Rosé who is the face of Tiffany’s Lock collection, BTS vocalist Jimin was named Tiffany & Co.‘s latest brand ambassador.
Known for his ever-stylish looks and powerful stage presence, Jimin is taking the luxury world by storm with his latest deal. The Serendipity singer was also recently signed on to become the Global Brand Ambassador for French fashion house Dior.
“He embodies the energy, style and sense of modernity that epitomizes Tiffany and Co.” said Executive Vice President, Product and Communications, Alexandre Arnault.
The K-Pop idol’s partnership with the legendary jewellery house marks a modern chapter in the intersection of music and luxury which has been featuring an array of exciting collaborations in the recent past. From BTS’s J-Hope signing on to represent Louis Vuitton to NewJeans’s Minji being tapped to be the face of Chanel, these celebrated campaigns are definitely something to watch out for.
“It is a great honor to partner with Tiffany and embody the values of a brand that has a passion for design, innovation and artistry,” said Jimin.
The BTS sensation is set to release his first solo album titled FACE later this month which will coincide with his iconic ambassadorship with the luxury jeweller. His first campaign with the house will launch later this year, according to the release.
Lead Image Courtesy/@tiffanyandco on Instagram