Everything You Need To Know About The World's Next Big Health Craze: Kombucha

BY Harper's BAZAAR Arabia / Sep 11 2019 / 12:50 PM

We speak to the co-founder of Saba Kombucha

Everything You Need To Know About The World's Next Big Health Craze: Kombucha
Saba Kombucha

Fermented food has soared in popularity in recent years, thanks to the ever increasing interest and research into gut health. But the buzz word on everyone's lips of late: Kombucha. But what, exactly, is this mystery drink, and why is the health industry so obsessed with it? We caught up with Saba Hamdoune, co-founder of Saba Kombucha, to find out everything you need to know about this drink... 

What is kombucha?

Kombucha is a fermented tea that is infused with probiotics and made from a specific culture known as a scoby which stands for ‘symbiotic culture of bacteria and yeasts. Kombucha is known to have been created 2000 years ago by ancient Chinese Qigong masters that referred to it as their “Tea of Immortality”. Every Spring, these energy masters would come down from the mountains to ferment their tea and return in Summer to share their magical elixir. They believed that it had an untapped healing power and helped to create harmony within the mind, body and spirit. If it’s good enough for a Qigong master, we say it’s good enough for us!


What are the health benefits of kombucha?

Kombucha has numerous health benefits that include strengthening your immune system, improving digestion, protecting your body from harmful bacteria, aiding in weight loss, detoxifying the body, supporting with healthy gut, reducing toxins in the liver and containing various minerals and vitamins that are good for the body.

Why is it especially loved in this region?

In the last couple of years, the region has shown an incredible interest in health and organic food and beverages. Kombucha is no exception. Due to our background in the organic snack industry, we have a close relationship with the UAE’s health community and as we saw the demand for Kombucha grow, it made sense to create a brand to cater to them.

Are there any celebs who swear by it?

There are well known celebrities that are currently obsessed with this probiotic-packed fermented drink like Lady Gaga, Zoe Kravitz, Kourtney Kardashian, Gwyneth Paltrow and Halle Berry. Huda Kattan and Mona Kattan are also great fans of our Kombucha and have been spotted with them on occasions.

Where can you get it in the UAE?

Saba Kombucha can be purchased from Kibsons online – www.kibsons.com and also available in all Organic Cafes location in Dubai and Abu Dhabi.