Just in time for the opening night of the highly anticipated festival, Burberry has revealed the launch of its custom-built pop-up space at Sole DXB 2019. Directly inspired by the house's newly renovated flagship store at 121 Regent Street, London, as well as its outlet in Mall of the Emirates, the two-storey space boasts an impressive range of structural details, including an exterior facade adorned with the Burberry logo, and a scaffolding globe structure that sits at the entrance.
Inside, guests can browse an exclusive showcase of the latest collections for men and women from the British fashion house, including the Lola bag and the new Arthur sneakers, as well as a unique selection of Monogram motif products designed by Burberry's Chief Creative Officer, Riccardo Tisci.
Visitors will be able to let their imagination run wild on the ground floor, where a blank wall is available to illustrate and decorate to the heart's content. Meanwhile, to celebrate the opening of the pop-up, the rooftop terrace on the second floor will host a series of exciting events over the course of Sole DXB 2019, overlooking the stunning panormaic views of three-day festival.
Sole DXB runs from 5 - 7 December 2019. For more information, visit soledxb.com.